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"It is the mark of an educated mind to be able to entertain a thought without accepting it."
-Aristotle

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I am a co-founder of Notches, an early stage startup currently based in NYC. We are building a free, open reviews network that anyone can participate in and anyone can build on top of. You can find out more on our official blog.

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  • Innovation, Disruption and The Economics of Free

    Hank Williams managed to stir up quite the controversy with his recent post lamenting the rise of free and blaming the VCs . His assertion is that the venture capitalists have made free, ad-supported businesses the norm and effectively "ruined it for everyone else" (my words). I believe it should be possible to start a small business and to have a small number of profitable customers, and to earn a living. From there, it should be possible to work hard, and to grow your business into something substantial. Until recently, this was the American way, and it applied to technology as much as to any other business. But no more. In today’s “free” world, in most online business categories, it is inherently impossible to start a small self-sustaining business and to grow it. This is because in the digital world, advertising, the only real revenue stream, cannot support a small digital business. If businesses were based on the idea that people paid for services then small...
  • Passion and its role in evaluating new product ideas

    Evan Williams has an absolutely wonderful post up about evaluating a new product idea . I think Marc is spot on - the "personally compelling" criteria is the one that stands out. Last on the list, but probably the first question I ask myself is: How important to me is it that this product exists in the world? If I were evaluating a startup, I'd ask this of the founders. . . . In theory, you can get around this with lots of user research. (It's pretty clear neither Slide nor Rockyou 's founders are creating widgets based on their own needs and desires.) But you're more likely to get it wrong that way. When I've gone sideways, it's when I wasn't listening to my gut on this issue. Specifically, Blogger and Twitter were personally compelling, while Odeo wasn't. Clearly, you're better suited to build a best-of-breed product if you're intimately familiar with the space and "scratching your own itch". But perhaps more importantly, I think...
  • Why Notches isn't "Anti-Stealth"

    There's been a lot of discussion about being anti-stealth . A stealth startup is one that isn't telling anyone what they're building and being very protective about the idea. Anti-stealth is the polar opposite - broadcasting everything, from your long-term vision, project status, and even financials. Anti-stealth is, in its purest form, about complete transparency in the business. Being "stealth mode" was in part about protecting the idea, but also gives the impression that the idea itself is revolutionary. In a sense, it's At one point this might have worked, but we realized more and more that many of these companies in "stealth mode" had average ideas at best. Being "anti-stealth" has its own pros and cons. The real value in broadcasting your message is that you'll get feedback and opportunities that would otherwise go undiscovered, as Charlie discovered . There are many benefits I can see being completely transparent. Of course, you actually...
  • Distinguishing between a platform and a destination

    Charlie says that "the whole idea that you have a main site is dead". I couldn't agree more - I strongly believe that platforms are the future of the Internet. One clarification I'd like to make in this whole discussion is Facebook is both a destination and a platform. It's important to understand that these are discrete things - something can be a platform without being a destination and vice versa. Clearly, Facebook offers a nice API for integrating your code into theirs, but this to me is not what makes Facebook a platform. MySpace, iGoogle, and a plethora of Web 2.0 portals allow you to "embed" your code - Facebook just allows you to do it more seamlessly. If anything, these are all simply platforms - or rather, vehicles - for traffic. Of course, as Charlie and myself and countless others have said, traffic does not give you a business model. On the other hand, Facebook is getting flak for not being open enough with their data . As Fred says, being open...
  • What's the best state to incorporate in? (Hint: Delaware)

    AskTheVC recently addressed the question of what was the best state of incorporation . The short answer is one of 3 preferred states: "Delaware, whatever state the company is in and whatever state(s) the VCs are located in." Obviously, the last is hard to determine if you're going to incorporate before you close financing. California is notoriously employee-friendly so it should be avoided. Some of those laws may still apply if you are based in California, but if you are elsewhere you should definitely assume those burdens. New York is also undesirable. It's fairly balanced when it comes to dealing with owners vs. employees, but the one big red flag is Section 630 of the NYS BCL. This section states that the top 10 shareholders are liable for employee wages if the company goes out of business and employees aren't paid. This statute does not apply to foreign companies (i.e., those incorporated in other states) even if they're doing business in New York. Considering...
  • How Microsoft can crush Google

    Dare points to this insightful, if nefarious, post on how Microsoft could crush Google in one easy step . I've long made the argument that Google is not a technology company, but rather an advertising / media company. Clearly, the distinction between technology and media is at least blurring. In fact, it was observed at a recent nextNY event that a lot of startups - particularly those in New York - are less about "technology" and more about employing it intelligently. Though it's unrealistic and unlikely that Microsoft would (or could) ever do this, the post recognizes a simple truth sometimes lost in this discussion: unlike Microsoft (or Apple), Google doesn't really "sell" anything. (Search appliances and Google Premier Apps aren't even on the radar). They are largely dependent on advertising, and most of their products, purchases and partnerships are about securing vehicles for that advertising. As Henry suggests, Google would be disproportionally affected by the loss of a major vehicle...
  • Choosing a corporate entity for your startup

    Generally speaking, tax and liability drive the choice of entity. Taxation From a tax perspective, all of the entities except for C-Corps are known as "pass-through" entities, where any income and losses show up on the owners' tax returns. With a C-Corp, taxes are paid by the corporation itself, independent of the individual owners. If you anticipate huge tax losses early on, one of these pass-through entities can be desirable (unless you anticipate taking VC money soon). In some cases, you can even allocate the income and losses differently if you have one owner who can take advantage of the tax loss while the other does not. (There are limitations on the tax losses you can claim with a pass-through entity - the At-Risk rule and limitations of Passive Activity losses - but these are not relevant for now. I'll try to discuss this more in-depth in a future post.) Liability Corporate forms can also provide liability shields. Partners are personally liable for any debts and torts of the partnership...
  • How is IP split between separating founders?

    AskTheVC addresses the question of what happens to IP rights when the founders go their separate ways . "Bottom line, you have a strong incentive (as does your former partner) to settle this amicably, otherwise, you both are going to be worse off." I thought it was worthwhile to dig into this a little further, though, and discuss what happens with the various IP rights a startup might acquire. Often you'll hear 3 founders say "we want everything split 3 ways", but joint ownership of IP can be tricky. Rights and duties with joint ownership are poorly misunderstood, even by many lawyers. More importantly, the rights and obligations of each owner vary by the type of intellectual property and from country to country. A joint owner of copyright in the US has different rights from a joint owner in England, and a joint owner of copyright has different rights from a joint owner of a patent. Both copyright and patent rights vest in the original author(s) or inventor(s) respectively, and both can...